Userneeds is the company of Anouschka Scholten

User Centered Minded | Creating value for people | Sr. Interaction Designer and UX Consultant 

// Managing complexity and the obvious
Innovate services and businesses through design.
Share my knowledge, help teams and organisations get to empathy in a structured way, optimize working processes, get to a strategic advantage.

// Specialties
Business Consulting, Customer Experience Design, Design Strategy, Design process, Design Research, Concept Design, Interaction Design, Design for Conversion, Information Design, Agile Usability Testing, Design Workshops, UX Coach, Managing Design Teams and Projects.

// 20+ years experience
Working with and for clients like: City of Amsterdam, SRM, Innoleaps, Philips, Sanoma, Greenchoice, De Hypotheker, KRAS, Univé Verzekeringen, International Card Services, Triodos Bank, SNS Bank, NEN, Gemeente Den Haag, ICT Office, KPN, SDU, Reed Business, Springer media, Elsevier, Jobs Republic, Ministerie van Binnenlandse Zaken, ABN AMRO, Vodafone, Maetis, Cap Gemini.//

Upcoming or current activities

  • ConveyUX conference – Seattle (United States), 9-11 January 2016
    “User Checks” Method for Agile Usability Testing , 3-hour workshop
  • City of Amsterdam – Department Spatial planning & Land management; and Innovation team member at Datalab
    (Free lance) UX designer and consultant, from October 2015
  • SRM training institute for beginners and experienced professionals in marketing, marketing communications, management and communication
    Mentor and UX trainer,  since October 2015
  • Mobiles for Good initiated by Vodafone
    UX mentor and consulting start up teams, since September 2015

Previous activities 

  • UXcamp , September 12, 2015
    Participating on two subjects ‘Persona empathy mapping’ and ‘User Checks’
  • Skincare app UX design for Philips, Nov 2014-July 2015
    Lean UX mentor and designer for Skincare accelerator team
  • Banking for buttons, Rabobank – June 24, 2015
    CX day for Rabobank management. Guest speaker on subject User checks-agile usability testing
  • Workshop ‘User Checks- Agile Usability Testing’ on June 3th, 2015
    Hosted by AmsterdamUX Meetup group. More information
  • Mentor for lean startup teams like Mobiles for Good initiated by Vodafone (2014)
  • Workshop ‘User needs’, February 4, 2015 – hosted by Innoleaps for accelerator team Thales. More information
  • Workshop ‘Agile Usability Testing’ on January 23, 2015
    Hosted by Design by Fire (Dutch IxDA group).
    More information
  • More… see my LinkedIn profile

See my presentations and workshops slides on Slideshare
Follow my updates about UX and related fields on twitter: @anous

Can I help you?

E-mail me for advice or assignments
Visit my LinkedIn profile
Follow me on Twitter @anous
Or give me a call: +31 6 3434 9649


Adress Userneeds
Siemensstraat 7
3553GH Utrecht
The Netherlands

KvK-inschrijving  Midden Nederland: 30199918 ; BTW-nummer: NL 1731.14.386.B01

Algemene _voorwaarden_UserNeeds (pdf-download 44,5kb)